Direct Line to ShareASale CEO

ShareASale is one of my favorite networks and they continue to impress me.  They have areas they can improve one, we all know that but what is great and unique is that they know it too.  ShareASale has created a minisite that encourages affiliates and merchants to send completely anonymous suggestions/complaints to the CEO of the company, Brian Littleton.   It’s a great opportunity to help this already very successful network do an even better job for it’s affiliates and merchants.  ShareASale wrote a blog post about this, you can read the full story by clicking here or skip directly to their brand new mini feedback site.

If you are not currently working with ShareASale, there is no better time to check them out with the holidays quickly approaching.  Check them out at the links below:

• Affiliates Interested in Joining ShareASale
• Merchants Interested in Starting an Affiliate Program on ShareASale

ShareASale Closed Today for 9/11

I have been an affiliate and merchant of ShareASale for years and was surprised to see that they were closed today.  I am not sure why, they close every year on this day in remembrance of the terrorist attacks on the US in 2001.  I wonder why more companies don’t do this.  It’s an event that affected millions of people, both in the US and outside of the US.  It’s shaped how we, as a Country, dealt with the rest of the world over the last 8 years.  It was a huge tragedy that brought the entire country together.  I remember the day it happened, I was working from home, turned on the TV to watch the news and couldn’t believe what I was watching.

Will it take this day becoming a National holiday before more companies do what ShareASale did today? ShareASale should be commended for putting the remembrance of such a horrible ahead of business.

GSI Commerce Acquires Pepperjam Network

Wow, this is pretty big news about two companies that are pretty local to me.  GSI Commerce (NASDAQ: GSIC), a leading Ecommerce solution provider has entered the affiliate network space by acquiring Pepperjam Network.   I am based in Reading, PA, Pepperjam Affiliate network is based in Wilkes Barre, PA and GSI Commerce is based in King of Prussia PA.  Both of them are within an hour of me so it’s pretty great to see these two local companies come together.

The details of the deal were not disclosed but what we know ist hat GSI Commerce acquired all of Pepperjam’s search marketing service but only certain aspects of it’s affiliate network.

GSI Commerce represents a pretty impressive group of online retailers.  Their strength has been in providing Ecommerce and Multichannel solutions.  Affiliate marketing has always been an important key to the success of their clients.  Last year, their affiliate marketing channel generated $100 Million for their clients.  We can only think that will increase now that they have their own network.  Especially since the Pepperjam network is so impressive in their service, their platform and their offers.

You can read the full article by clicking here or you can go directly to Pepperjam and sign up as an affiliate