Motive Interactive is very similar to what we tried to do with LeadCrunch.com oh so many years ago. The main difference is, they have done a better job. Motive is an affiliate network that specializes in CPA offers. They were founded by Brendan J. Smith and Colin Johnson back in 2003. Read our full Review of Motive Interactive below.
Much like us, they couldn’t find software that they liked so they set out to build their own. Their proprietary performance advertising platform is called Advent and it’s pretty impressive. Having been where they were, I know how much time, effort and money goes into building a system like this. The platform uses Ajax technology to deliver the data you want quickly. This technology makes the internal navigation easy and convenient as everything you need loads right there on the same page. Finding the right types of offers with the ad types you are interested in is easy with their search system.
But as we all know, technology can only get you so far. It’s important and as an affiliate you need to be confident in the technology that powers a network but it’s only part of the equation. They still need to have worthwhile offers to promote. So, how does Motive rank in terms of their list of offers? I wouldn’t say they are in the top 5 in this area but they have a very respectable list offers to promote and are certainly above average. As of today, while writing this review, Motive Interactive has 255 live offers. They claim (like every other network) that they have the highest payouts on these offers. I didn’t take the time to verify this with every offer they have but the offers I did check they were very competitive. They have the standard ad types that most networks seem to have but I did spot a few programs that I haven’t seen anywhere else.
They offer a great selection of ad types, including banners, email, POP, social media, co-registration, incentivized, search and text links. Of course, not all ad types are available with each offer but it’s nice to know that they support a wide variety.
On their web site they highlight the following reasons why a publisher/affiliate should consider using them:
- Highest Payouts
- Top Performing Offers
- Reliable Payment Schedule
- Host and Post Offers
- Best in class Interface
- Advanced Tracking and Reporting
- Registration Path Technology
- SID and AID Technology
- Multiple Ad Formats and Ability to Customize
- Superior Customer Service
Some of that is marketing speak that I can’t speak to, I haven’t used them long enough to speak to all of those points. However, the points that I can speak to, the offers and technology, I think are pretty spot on. If you haven’t tried this network out yet, it is one that I recommend. Go to Motive Interactive’s Publisher Sign Up page and fill out the application. Expect to get a phone call or email from them verifying your information. That is something that not enough networks do, I love know that they go the extra mile to ensure that the affiliates they are bringing in are of a certain quality.
