B2B Content marketing

Podcast

B2B Content Marketing: Why Strategy Still Matters for SEO & Sales 

B2B Content marketing

Todd Lebo| Partner and CMO | Ascend2| LinkedIn

j. David Green

Blog Post

Blog Post

Blog Post

10 min

J. David Green

Podcast

How to Use Construal Level Theory in Your Buyer’s Journey

B2B Content marketing

Jon Powell| Sr. Director, Research and Education| NextAfter| LinkedIn

j. David Green

Podcast

10 min

Why You Should Stop Faking Your Buyer Personas

B2B Content marketing

Adele Revella| CEO & Founder | Buyer Persona Institute| LinkedIn

j. David Green

White Papers

J. David Green

Podcast

15 min

B2B Content Marketing Strategy Secrets You Gotta Try Now

B2B Content marketing

Carro Ford| Author, | LinkedIn

J. David Green

Podcast

20 min

How to use B2B video throughout your funnel

B2B Content marketing

Tyler Lessard| Vice President of Marketing| Vidyard| LinkedIn

J. David Green

Podcast

20 min

The Psychology of Lead Nurturing

B2B Content marketing

Jon Powell| Senior Director, Research and Education| NextAfter| LinkedIn

J. David Green

Blog Post

10 min

J. David Green

Podcast

15 min

How to Use Content Marketing to Build Trust with Senior Executives

B2B Content marketing

Yadin Porter de León| Global Executive Content Strategist| VMware| LinkedIn

J. David Green

Blog Post

15 min

J. David Green

Blog Post

5 min

J. David Green

Podcast

15 min

How to Become a More Empathetic-Marketer

B2B Content marketing

Brian Carroll| Founder and CEO| markempa| LinkedIn

J. David Green

Podcast

15 min

How to Use the Jobs-to-Be-Done Theory to Reach an Executive Audience

B2B Content marketing

Yadin Porter de León| Global Executive Content Strategist| VMware| LinkedIn

J. David Green

Blog Post

5 min

J. David Green

Podcast

20 min

B2B Empathy-Based Marketing, Trust, Lead Generation

B2B Content marketing

Brian Carroll| Founder and CEO| markempa| LinkedIn

J. David Green